Matt Johnson, managing director with McFarlin Group, is a veteran of the Senior Housing industry with over 23 years of experience specializing in senior living operations, marketing, finance, and development. He successfully led the development, construction, and operations of over 50 senior facilities across 14 states. Mr. Johnson currently focuses on identifying acquisition opportunities, building internal infrastructure while the company grows, and driving value in the portfolio.
The senior housing sector is at a pivotal moment, driven by an aging population, shifting care preferences, and a widening supply-demand gap. With the oldest baby boomers turning 79 and a wave of retirees on the horizon, the need for quality senior living options has never been greater. At the same time, economic uncertainty has underscored the sector’s resilience, with senior housing historically outperforming other asset classes during downturns. In this session, Matt will explain why now is the smartest time to invest. He will also explore opportunities in distressed and new development deals, and outline how investors can position themselves to capitalize on this demographic megatrend.